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BBVA Scales AI Integration with ChatGPT Enterprise Across Workforce

BBVA improves efficiency by embedding ChatGPT Enterprise into daily operations, saving hours and creating extensive custom AI solutions. - 2026-02-08

BBVA Scales AI Integration with ChatGPT Enterprise Across Workforce

BBVA is transforming its operational workflow by integrating ChatGPT Enterprise into the daily tasks of its employees. This innovative approach not only optimizes productivity but also fosters a culture of AI-driven decision-making within the organization. By embedding AI into their operations, BBVA has managed to save numerous hours each week per employee, reflecting a significant shift in their operational strategy.

The bank has also taken a proactive approach in customization, having developed over 20,000 Custom GPTs tailored to specific departmental needs. This level of customization allows BBVA to address unique challenges efficiently, showcasing the versatility of AI tools in enhancing performance across various functions. The creation of these custom models exemplifies BBVA's commitment to leveraging AI technology to empower its workforce.

Furthermore, the efficiency gains reported by BBVA are substantial, with some departments witnessing improvements of up to 80%. This remarkable increase in productivity confirms the effectiveness of AI integration in traditional banking environments, paving the way for a future where organizations can harness the full potential of artificial intelligence to transform their operations and service delivery.

Why This Matters

This development signals a broader shift in the AI industry that could reshape how businesses and consumers interact with technology. Stay informed to understand how these changes might affect your work or interests.

Who Should Care

Business LeadersTech EnthusiastsPolicy Watchers

Sources

openai.com
Last updated: February 8, 2026

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